To establish an effective, efficient and constantly developing system in customer relations, market research, following and adapting sectoral developments, with an understanding that serves as a model for other competitors. To make it a reliable, innovative and strong brand by implementing marketing activities that enable the customer to perceive, realize and believe in its superiority over its competitors; by making its customers, employees, suppliers, social environment and stakeholders aware that it has adopted a business ethic that reflects responsibility awareness, honesty and loyalty to its commitments.
Attaching importance to the use of up-to-date information and technology and qualified human resources, adopting and contributing to our national culture and the core values of our nation; On the other hand, to create and maintain the "Maslak Torna" identity, which cares and respects universal values, integrated with entrepreneurs, managers, employees, customers and social stakeholders.